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Just before I started this blog a friend of mine introduced me to Article Marketing. The premise behind Article Marketing is to write articles that target specific words or phrases that are highly searched but have few ‘optimized search results’. If you can find these sets of words and get an article posted on a respected free article website, you should find yourself at the top of Google’s search results within a few days.

Just for clarification Optimized Search Results are the results you will get from entering a specific set of keywords or a phrase with quotations around them. For example if you enter the term blog crime true you will receive 7,470,000 pages displayed; however, the optimized results of typing “blog crime true” results in 463 pages. Using the Overture keyword tool through Nichebot I see that this phrase generated 1,778 searches in the last 30 days.

Why does this matter to you? Because this is a great way to generate free traffic, and create a great niche for yourself. My first suggestion is to find a topic that you are already passionate about and then find the optimized terms. As you probably already know, writing about a topic that you don’t care about will quickly kill your blog (yes readers will clue in.)

One other thing, sometimes you can find phrases that are simply too strange to understand or how they could get so many searches. I found one recently that falls into this category: blog business changing conversation customer naked talk way

  • 7,623 Searches
  • 1,280 Optimized Results

I would love ideas about an article with this as a title!

Over the past couple of weeks I’ve posted a total of 6 articles through Ezinearticles - usually spaced about 2 days apart. Since the first article was accepted on June 19th I have received 329 views of the articles. Of these about 10% of the people click through the link in my Resource Box resulting in 33 free visitors who are INTERESTED in what I have written about! The best part is, these pages stay live forever. Just keep your content fresh and they’ll keep coming back.

Let me know how it works for you and any great terms you’ve found!

Coffee time at Lewis Empire dot Com  If you liked this post, buy me a coffee!
(so I can stay up late and keep writing)


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7 Comments »

2007-07-11 05:46:06

Hi Lewis,

I have written an article about the exact same thing. You can read it here:
http://www.personaldevelopmentbooks.net/Blog/2007/06/24/how-to-get-your-articles-to-show-up-on-the-first-page-of-google/

Writing articles is a great way to generate free traffic :-)

MyAvatars 0.2 Comment by Lewis Empire
2007-07-11 09:15:17

That’s a great article too! I’m just starting out with article marketing as well so I look forward to spending time on your site…

 
 
MyAvatars 0.2 Comment by Erik Karey Subscribed to comments via email
2007-07-11 09:43:00

I’ve always thought of free articles as a bad thing, but I’m thinking of trying it, in order to drive more traffic to my site.

MyAvatars 0.2 Comment by Lewis Empire
2007-07-11 13:56:34

Free articles can a good and bad. The bad is when you spend a ton of time writing junk articles that generate no traffic. The good is when you put some effort into giving some great information and finding ‘motivated visitors’ who are interested in your topic.

 
 
2007-07-11 10:07:22

This is a great idea, your friend is smart

 
MyAvatars 0.2 Comment by Zen Zoomie Subscribed to comments via email
2007-07-11 15:25:22

Looks like a great idea for those of us starting out…have you tried submitting to anyone other than the ezinearticles site?

Chronicles of a (Wannabe) Pro Blogger

 
MyAvatars 0.2 Comment by Tavi Nemet Subscribed to comments via email
2007-07-12 05:09:11

I think you should try to submit your articles to more than just Ezinearticles, that way if you submit to 10 article directories you could get 10 * 33 visitors.

Cheers!

 
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