Strategies to help manage your finances, invest your money and retire young.
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  • Automate Your Multiple Streams Of Income

    Posted on September 11th, 2007 Lewis 4 comments

    I got caught up in the same ideas that every other internet marketer, developer or entrepreneurial addict does: create a big business, build it up and sell it for millions.

    While I still hold this idea in my head. I’ve come to realize that they true secret to wealth (not to be confused with The Secret) is not necessarily in striking it rich in one go. The secret to wealth is in Multiple Streams of Income.

    I’ve had this concept in my mind for a long time. Even since I was still in University - without the financial education I have now - I wondered why someone would try to gain a lot of money from one job, rather than to have small pieces of income from different sources. Looking back, I had the right idea. The problem was that I didn’t understand how it coulld be applied.

    Multiple Streams of Automation
    After a lot of research and having creating a couple of online businesses myself, I have come to conclusion that there is one key ingredient in creating long-lasting wealth. The secret is in complete Automation of your processes.

    I’m not going to pretend that I invented the idea. In fact, I probably heared it from the guy who heared it from the guy who invented it. The important part is that I’ve discovered the importance and have begun to apply it.

    In the past, I’ve made the mistake of building myself into the process of a web business in the past. For my current projects (blogging aside!) I am doing the exact opposite. I have designed the entire process to work, take payment, send email notification, maintain contact and create content without me being present.

    In my Real Estate venture, the only work that I need to do is to check the AdSense account once or twice a week and I was required to create a network of real estate agents across the country. Once this was created, I did not need to perform any additional duties.

    In the begining, my business partner and I put in a huge number of hours into the project to get it off the ground. Now, we’re in maintenance mode and are always either upgrading or looking for new projects to work on.

    Make It Up In Volume
    Think of Automation of your income streams like this: if you can create online businesses that run themselves with little or no input from you, then it won’t be too long before you’re well into your early retirement.

    These are a couple of great quotes that always makes me think about how much money is available in the world:

    You’re one in a million…that means that there are only 6,000 other people just like you.

    I’m not greedy, I just want $1.00 from every person on the planet.

    Successful multiple streams of income is about numbers! You don’t neet to create a huge business with hundreds of employees. Find a niche that has some interest in the market. Out of 6,000,000,000 people, even a small niche may have one to ten million people in it. Figure out what they are looking for and make the offer. Next, automate that income stream and move on to the next project.

    Can it really be this easy?

    Create your process. Duplicate your success. Retire rich.

    To Achieve the Above Statement, consider my Full Feed RSS.

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  • Ignite Your Brand with a Favicon

    Posted on August 10th, 2007 Lewis 4 comments

    Creating a successful blog is much more than simply writing great content and supporting the blogging community. Anyone who has decided to create more than just a place to post thoughts and daily happenings needs to approach their blog like a business, rather than a hobby.

    If you look at other businesses, both on and off the web, you will see a great deal of emphasis on creating, maintaining and strengthening their brand. One important tactic that creates high value but is very easy to implement is the Favicon.

    What is a Favicon?
    Just as Blog is to “Web Blog” the term Favicon comes from “Favorites Icon”. Basically, the favicon is the little icon that you can see next to your domain name in the address box (branding spot #1) and in list when people favorite your site (branding spot #2). The icon itself can be either 16×16 or 32×32 pixels and it is saved as a .ico file. Please note: you cannot simply change the image extension to say .ico. It can be converted from an image format at www.htmlkit.com/services/favicon/.

    Light the Ignition
    The reason the favicon is so powerful is because it gives you the ability to maintain a consistent image or logo no matter where you are or who visits your site. My favicon is a little bag of money: Lewis Empire favicon. I also use this image (larger) as the MyBlogLog image (branding spot #3) which shows up whenever I make comments on other blogger’s sites.

    To add your favicon to your website, simply login to your admin section and modify the Header.php file with the following code (placed somewhere between the HEAD tags):
    Favicon image
    Here is the text so you can cut and paste:
    Link rel=”shortcut icon” href=”http://www.lewisempire.com/favicon.ico”
    Link rel=”icon” href=”http://www.lewisempire.com/favicon.ico”

    Creating a favicon is easy. The difficult part is coming up with the brand image that you want to display! I think the best way to do it is to show something that is easily identified with your site. Maybe it’s the first letter of your blog name or, as in my case, it’s a picture that relates to your topic. As I mentioned, it’s a good idea to keep this consistent and use it as part of your broader blog strategy.

    Hints for successful favicon use:

    • Make sure, the icon file is called favicon.ico and it is placed in the root folder of your web server.
    • Make sure, the path to the favicon in the header of your page is absolute, not relative.
    • Don’t change your favicon very often. Use it as part of a branding strategy
    • Pick an icon that stands out from the crowd

    I’d love to see what you choose! Once you’ve picked an icon, leave a comment or send me an email and I’ll come have a look!

    If you enjoyed this post, consider subscribing to my full feed RSS.

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  • Using Articles To Drive Free Traffic To Your Blog

    Posted on July 10th, 2007 Lewis 10 comments

    Just before I started this blog a friend of mine introduced me to Article Marketing. The premise behind Article Marketing is to write articles that target specific words or phrases that are highly searched but have few ‘optimized search results’. If you can find these sets of words and get an article posted on a respected free article website, you should find yourself at the top of Google’s search results within a few days.

    Just for clarification Optimized Search Results are the results you will get from entering a specific set of keywords or a phrase with quotations around them. For example if you enter the term blog crime true you will receive 7,470,000 pages displayed; however, the optimized results of typing “blog crime true” results in 463 pages. Using the Overture keyword tool through Nichebot I see that this phrase generated 1,778 searches in the last 30 days.

    Why does this matter to you? Because this is a great way to generate free traffic, and create a great niche for yourself. My first suggestion is to find a topic that you are already passionate about and then find the optimized terms. As you probably already know, writing about a topic that you don’t care about will quickly kill your blog (yes readers will clue in.)

    One other thing, sometimes you can find phrases that are simply too strange to understand or how they could get so many searches. I found one recently that falls into this category: blog business changing conversation customer naked talk way

    • 7,623 Searches
    • 1,280 Optimized Results

    I would love ideas about an article with this as a title!

    Over the past couple of weeks I’ve posted a total of 6 articles through Ezinearticles - usually spaced about 2 days apart. Since the first article was accepted on June 19th I have received 329 views of the articles. Of these about 10% of the people click through the link in my Resource Box resulting in 33 free visitors who are INTERESTED in what I have written about! The best part is, these pages stay live forever. Just keep your content fresh and they’ll keep coming back.

    Let me know how it works for you and any great terms you’ve found!

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